Performance & Lifecycle Marketing Lead

We re looking for a Performance & Lifecycle Marketing Lead to help us unlock revenue within our existing ecosystem by connecting our PLG motion, partner-led motion, CRM ecosystems, and enterprise buying journeys. This role is hands-on, requiring someone to build systems from scratch, owning lifecycle & ecosystem marketing, CRM & partner ecosystem integration, product-led lifecycle & product marketing execution, performance marketing, tools & demand capture optimization. Requirements • Strong hands-on lifecycle marketing experience in B2B (SaaS preferred) • Deep HubSpot/CRM experience, preferably as a shared admin or contributor • Workflows • Segmentation • Lead scoring • Reporting • Attribution modeling • Experience integrating product usage data into lifecycle programs • Experience working with partner or channel ecosystems • Experience running LinkedIn and Google campaigns • Ability to build list-driven and account-based strategies • Strong product marketing instincts and messaging ability • Comfort working in a technically complex, security-focused environment • Ability to balance strategic thinking with hands-on execution Benefits • We're a fully remote company • Employee relocation sponsored Originally posted on Himalayas